The Photographer's Guide to Marketing and Self-promotionBook - 2010
A guide to creating a marketing plan for photographers, discussing the business side of self-promotion, financial and legal factors, ethical issues, agents, types of clients, Internet marketing, selling, cost proposals, return business, advertising, portfolios and promotion pieces, public relations, and other topics, and including case studies.
Publisher: New York : Allworth Press, c2010
Edition: 4th ed
Description: 241 p. : ill. ; 23 cm
Branch Call Number: 770.688 Pis