Erotic Capital

Erotic Capital

The Power of Attraction in the Boardroom and the Bedroom

Book - 2011
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"In 2010, pioneering sociologist Catherine Hakim shocked the world with a provocative new theory: In addition to the three recognized personal assets (economic, cultural, and social capital), each individual has a fourth asset-erotic capital-that he or she can, and should, use to advance within society. In this bold and controversial book, Hakim explores the applications and significance of erotic capital, challenging the disapproval meted out to women and men who use sex appeal to get ahead in life. Social scientists have paid little serious attention to these modes of personal empowerment, despite overwhelming evidence of their importance. In Erotic Capital, Hakim marshals a trove of research to show that rather than degrading those who employ it, erotic capital represents a powerful and potentially equalizing tool-one that we scorn only to our own detriment"--
Publisher: New York : Basic Books, c2011
Description: vii, 295 p. : ill. ; 25 cm
ISBN: 9780465027477
Branch Call Number: 306.7 Hak


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adagarcon Aug 07, 2012

Hakim's Erotic capital argues for the acknowledgement of Erotic Capital as a fourth quantifiable attritube after social, economic and cultural. She sheds light on a lot of feminist theories, while contrasting the overt patriarchial and puritanical societies of the Eastern World. One should come away with a new notion of the delicate nature of relationships between the sexes that is vividly accurate and at sometimes disturbing.

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