Why Things Catch onBook - 2013
Wharton professor Jonah Berger draws on his research to explain the six steps that make products or ideas contagious.
Publisher: New York : Simon & Schuster, c2013
Edition: 1st Simon & Schuster hardcover ed
Description: viii, 244 p. : ill. ; 22 cm
Branch Call Number: 658.8342 Ber
From the critics
QuotesAdd a Quote
Age SuitabilityAdd Age Suitability
There are no age suitabilities for this title yet.
SummaryAdd a Summary
There are no summaries for this title yet.
There are no notices for this title yet.