Making Aston Martin

Making Aston Martin

Book - 2011
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"During his ten years at the helm, Aston Martin CEO Dr. Ulrich Bez turned a niche British car maker into a profitable global business. Not your normal corporate "how I did it," this is a unique, lavishly illustrated blend of business case and personal memoir. The plot zooms along like a thriller no business platitudes and all the insider details."--Publisher description.
Publisher: Kempen : teNeues Verlag GmbH + Co KG, 2011
Edition: 1st ed
Description: 407 p. : numerous ill. (chiefly col.) ; 30 cm
ISBN: 9783832795429
Branch Call Number: 629.2222 Ast


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